Multi-Language Sing-A-Longs and Bi-Racial Cheerios – Damaging Our Own Message

Let me just get one comment out of the way right. F@!*!#@ Hell, what the F@!*! are you people thinking getting this upset about a d@!* commercial?!

To be honest I wrote half this post last night, while I was in the throws of being so pissed off about this that I could barely see straight. This morning I woke up and hoped that the furor of Coca-Cola’s Super Bowl commercial would have died down and I could delete this post and pretend it never happened, that many conservatives (including Allen West) had not just flipped out over a Super Bowl commercial and helped enforce the idea that conservatives are xenophobic racists, which is not exactly the sentiment we need spread around about us in an important election year.

This is the commercial that has so many people in an uproar.


People are using words like Balkanization and multiculturalism to try to say that Coca-Cola is somehow trying to divide America by having people sing America the Beautiful in their native language.


The sentiments of the song America the Beautiful are those that I want any immigrant to this country to hold in their hearts, whether they sing the song in French, Spanish, Turkish, Arabic, Hebrew, or English.

O beautiful for spacious skies,
For amber waves of grain,
For purple mountain majesties
Above the fruited plain!
America! America!
God shed his grace on thee
And crown thy good with brotherhood
From sea to shining sea!

I do think that being able to speak English should be a requirement for citizenship, that’s no more than other 1st world country require, but that doesn’t outlaw a family’s traditional language or meant that they don’t still love America just because they speak it.

The only thing divisive about this is, is the reaction to it that sees language as being more important than the sentiment of a song.

One of my best friends from high school came here to America from Argentina with his mother when was in elementary school. He still speaks Spanish at home with his mother, but I still remember the day he finalized his citizenship in this country. He came to visit me at work after he went to the official ceremony to become an American. I told him “congratulations, now you can be drafted and get called for jury duty like the rest of us” and even that didn’t kill his enthusiasm.

Speaking Spanish hasn’t dulled his love for America.

Singing America the Beautiful in your mother tongue doesn’t dim the message of that song. The sentiment remains the same and the meaning of this commercial, immigrants loving America, could have been beautiful as well.

But that chance is gone now, because a few people with loud voices and a base of ignorance decided to revel in being offended by the content of a commercial.

I have never been so embarrassed by conservatives in my life. **

The most offensive thing about that Super Bowl Coca-Cola commercial is that it’s making me acknowledge any part of the Super Bowl occurring.

— MeredithAncret (@MeredithAncret) February 3, 2014

You know what’s a GREAT idea in an important election year? Flying off the handle and enforcing the idea that Conservatives are racist. — MeredithAncret (@MeredithAncret) February 3, 2014

Over a f*cking Coca-Cola commercial of all things. Great move, A+, doing a great f*cking job there my fellow conservatives. — MeredithAncret (@MeredithAncret) February 3, 2014

Okay, I’ve had my rant for the night. But seriously, fellow conservatives, you need a sassy gay friend. #LookAtYourLifeLookAtYourChoices

— MeredithAncret (@MeredithAncret) February 3, 2014


*As one of my friends said, this wasn’t Coke’s best commercial ever and it was terminally sappy. It likely would not have been remembered at all, if people hadn’t made it such a big deal.

**SOME conservatives, not all. I know many who are as frustrated by this reaction as I am.

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Categorised in: America, Politics

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